Asics is among the well-known multinational corporation producing sportswear (Japanese). The name "Asics" came from the Latin phrase "anima sana in corpore Sano," which translate to "a sound mind, in a sound body." Asics Corporation manufactures and markets footwear like sandals and sneakers, clothing, and accessories.

Kihachiro Onitsuka started the Asics shoe brand on Sept 1st, 1949. The company began with the first basketball shoes in Kobe, Hyogo prefecture, Japan (his hometown), in 1950. In 1954, Asics started to use durable, lightweight, and water-resistant material in all shoe models like AFTER BOOTS. Running shoes were released in 1960 in an attempt to come up with blister-proof shoes.

The company serviced many sports activities, which later expanded to various Olympic styles adopted by athletes throughout the 50s, 60s, and 70s. Asics' founder was popular after developing Mexico 66 design, containing the crossed stripes for the first time. The shoe was popularised by the famous actor Bruce Lee. In 1966, clarion synthetic leather was used in athletic shoes to make them water resistant. The RUNSPARK series was released in the same year with interchangeable pin spiked shoes.

The merge between Onitsuka Tiger, athletic uniform maker Jelenk, and GTO (fishing and sporting good company) in 1977 formed the Asics Corporation. Despite the changes in the company, most vintage Asics shoes are produced and marketed worldwide under the original Onitsuka Tiger label.

Asics profits from selling performance running shoes, other equipment and apparel. Mains stores are in China, North America, Japan and Europe. Asics sponsors various sports teams, associations, and individuals like Los Angeles Marathon and World Athletics.

Since its inception in the market, Asics has designed and developed several new inventions and innovations to meet market demand. Many of the inventions have contributed to record-breaking performance across the world.

The main focus of Asics Company is to develop high-performing shoes, including running shoes. Therefore, the market is full of many Asics shoes to fit different conditions for a comfortable experience for the wearer. Each shoe type that Asics design represents a strong community that transforms into safety, comfort and performance.

Asics is well known for designing and manufacturing two types of shoes:

Trainers

• Mexico 66
• Asics Classic Ct
• Asics Japan S Pf
• Onitsuka Tiger New York
• Onitsuka Tiger Gsm Leather

Running shoes

• Trail Scout 2
• Jolt 3
• Gel-contend 7
• Tiger runner
• Patriot 13

Asics men's and women's shoes account for the difference in foot structure, lower-limb biomechanics and gait when designing and manufacturing running shoes to enhance comfort, safety and performance. With every Asics shoe you buy, you will enjoy a quality and long-lasting lifestyle through intelligent sports tech.

Additionally, the extra cushion added in every Asics running shoe reduces the stress on the lower legs and makes every landing safer and more comfortable. Every Asics sports shoes offer a precision-shaped curved sole that will shift the runner's body weight forward, offering effortless motion.

The good thing about Asics shoes is that it works with runners to develop the right technology and design to offer more efficiency and comfort in sports footwear.

Asics designed their shoes with modern technology and around their famous slogan, "A sound mind in a sound body." The technology incorporated in every Asics shoe comes from Japan's RISS (Research Institute of Sports Science). Researchers and shoe designers work day and night to understand the unique ways runners move and develop shoe models to meet all their requirements.

The result is running shoes that offer comfort, speed, consistency and support. Asics ensures no runner will walk out of the shoe store without perfect running shoes regardless of their personal needs, pronation patterns or foot size and shape.

From their overpronators to impact guidance system for lightweight stability to cutting-edge FlyeFoam Lyte midsole foam, you will never walk home empty-handed. Some of the best Asics shoes you can buy to enjoy your running, training or exercise include:

• Trail Scout 2
• Gel-nimbus 24
• Patriot 12
• Gel-venture 8
• Jolt 3
• Tiger Runner
• Kinsei Blast
• Gel-quantum 180
• Gel-sonoma 6
• Gel-nimbus 24 Lite-show
• Court Slide 2
• Hyper Gel-sai W
• Gel-lyte III Ps